A GREENER FUTURE FOR JLR: Production of internal combustion engines to end
JLR says its luxury Jaguar brand will be all electric by 2025 whilst Land Rover will release its first all-electric vehicle in 2024, the first of six fully electric models planned for release over the next five years. JLR’s transition will be funded by a £2.5 billion a year investment into electrification and related technologies.
The carmaker which is owned by Indian conglomerate TATA employs around thirty thousand people in the UK with the majority employed in the West Midlands. They say none of its UK plants will close. However their site at Castle Bromwich whose future has been in doubt will not now build the new electric version of Jaguars flagship XJ - or indeed any new models . The site will produce existing models only, and JLR will gradually consolidate other operations scattered around the West Midlands to the factory.
Production of all Jaguar models will be concentrated in Solihull. Local MP for Erdington Jack Dromey says he is seeking reassurances from JLR about the future of the factory, but said he was confident it had a bright future. That optimism was shared by Prime Minister Boris Johnson who tweeted his approval describing the announcement as a brilliant example of British engineering leading the industry to a cleaner future. Its been a tough time for all car makers, only a fortnight ago The Society of Motor Manufacturers and Traders revealed the slowest January for sales in more than 50 years. Sales fell 40% compared with January 2020 to 90,249, mainly they say due car showroom closures.
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